Export Mixpanel cohorts to Chameleon to create custom segments that you can apply in your Chameleon tours, surveys, and launchers. Manage the Chameleon integration from the Mixpanel integrations page.
This integration is currently in closed beta.
Chameleon also supports an integration to send messaging interactions to Mixpanel - for more details, see Chameleon's Mixpanel integration.
You must be a Mixpanel project admin to enable the Chameleon integration. Read more about project roles and permissions here.
Enable the Integration
To enable the integration, select Integrations under the Data Management tab in the top navigation bar:
From the Integrations page, select the Chameleon dropdown, and select Connect
The connection uses one credential to authorize, "API Key". Supply an API token generated from your Chameleon settings page to establish the connection.
The Chameleon integration will show a "Connected" tag in the UI once the connection establishes.
Matching Users between Chameleon and Mixpanel
The integration requires that you use the same system of identifiers for both tools, meaning the value you pass to
mixpanel.identify("internal_user_id") will have the same value as you pass to
chmln.identify("internal_user_id"). Chameleon will attempt to match users from inbound cohorts based on their Mixpanel distinct_id.
Export a Cohort
You can export a cohort to Chameleon from the Cohorts report. Navigate to Cohorts by clicking Cohorts under Users in the navigation bar.
Select the cohort that you want to export. Click on the three-dot icon on the right side of the cohort.
Click Export to > Chameleon. Select either one-time sync or dynamic sync. Click Start Sync.
This integration supports two types of exports: one-time export and dynamic sync.
In a one-time export, Mixpanel sends Chameleon a static export of users who currently qualify for the cohort. The cohort data will not be updated in Chameleon after a one-time export.
In dynamic sync, Mixpanel initiates sync between a cohort and Chameleon every two hours. The exported cohort will be updated every day to reflect the most recent list of users in a cohort.
When you generate a one-time export or dynamic sync, it overwrites the previous export with an updated export that reflects users who qualify for the cohort at the time of export.
Ideal vs. Non-Recommended Use Cases
Because Dynamic syncs send cohorts at two-hour intervals, it is recommended to avoid using this integration for any tours requiring immediate display (for example, onboarding guides that require user detection as soon as someone signs up).
High-value use cases are instead around tours and surveys where a user is post-onboarding and at more specific points in their lifecycle (for example, getting easy in-product feedback after engaging with a particular feature, or directing a power user to a product improvement in something they have a history of using).
Select the Segment in Chameleon
Once the export completes, you will see a Segment reflecting the set of users from your Mixpanel cohort in the Chameleon Segment tab (via the builder), selecting for "Mixpanel Cohorts" as the Segment filter (e.g. "Users who haven't hit a Value Moment"):
Chameleon events into Mixpanel
Chameleon offers the ability to forward tour interaction events to Mixpanel. For more detail, please refer to Chameleon's integration guide.