Mixpanel Implementation (Course)

A proper implementation is an essential first step towards maximizing the value that you get out of Mixpanel. This course offers an in-depth walkthrough of an entire Mixpanel implementation and covers best practices along the way.

Total Duration: 3 hours

Introduction

Topics:

• Course expectations
• Lesson topics

Implementation Overview

Topics:

• What is implementation?
• Different phases of implementation
• Who should be involved in the process?

Music Finder

Topics:

• Introduction to a fake web app that will be used throughout the course

Understanding the Mixpanel Data Model

Topics:

• Events and profiles
• Properties
• Supported data types
• Typecasting

Planning Your Implementation

Topics:

• Implementation planning strategy
• Super properties, default properties, and special properties
• Implementation planning best practices and warnings

Adding Tracking Code

Topics:

• Creating Mixpanel projects
• Installing a Mixpanel integration library
• Tracking events and creating profiles
• Setting up identity management
• Registering super properties

Quality Assurance

Topics:

• Quality assurance tools: Live View and Explore 
• Quality assurance tests
• Switching from a development project to a production project

Conclusion