Using Lexicon (Beta)

This is a beta version of Lexicon and is subject to change. Contact your Customer Success Manager if you are interested in participating in this beta. For documentation for the current version of Lexicon, see Lexicon: Overview and Default Lexicon Event Descriptions.

Lexicon is a data dictionary that project owners and administrators can use to store descriptions of Events and their properties. 

This topic covers how to perform tasks to add and organize event and property descriptions. For an overview about using Lexicon to add descriptions and organize events and properties, see Lexicon Overview.

In the image below you can see Lexicon has three views:

  1. All displays the entire list of events and properties in the project.

  2. Unverified displays all the events and properties that have not been verified by a project owner or administrator.

  3. Verified displays all the events and properties that have been verified by a project owner or administrator.

Each view contains these fields: Name, Display Name, Description, Modified, and Verified. You can search for any event in the Search box above the Name field.

The Modified field automatically displays the initials of the project owner or administrator who last modified any event or property description.

For information about the Unverified and Verified fields, see Verifying Events

Basic_UI_new_copy.png

Creating or Adding Tags to an Event

To create event tags:

  1. In the header bar, select Data Management and then Lexicon.

    DM-Lexicon.png
  2. Select an event in any view (All, Verified, Unverified).

    Basic_UI-AUV.png

  3. Under Event Details, click the Pencil icon in the right corner of the Tags field.
  4. Create or add tags to an event:
  • To create tags, enter the name of the tag in the Tag Selector box and click Save.
    As you create tags, they appear in a searchable list in the Tag Selector box.
  • To add a tag, select a tag in the Tag Selector box and click Save.

Tag_Selector.png

After you create or add a tag, it appears in the description field of the event.

Creating or Adding Tags to Multiple Events

You can select multiple events to create or add tags to them at the same time.

To create or add tags to multiple events:

  1. In the header bar, select Data Management and then Lexicon.
  2. Select one or more events in any view (All, Verified, Unverified).
    The Tag icon appears.

    Tag_Mutliplecopy.png

  3. Click Tag to display the Tag Selector box.
  4. Create or add tags to multiple events:
  • To create tags, enter the name of the tag(s) in the Tag Selector box and click Save. As you create tags, they appear in a searchable list in the Tag Selector box.
  • To add tags, select the tag(s) in the Tag Selector box and click Save.

After you create or add tags, they appear in the description field of the event.

Tags in Insights Reports

The Insights report contains a list of tags. When you select a tag, a list of events that share the same tag appears. You can then select the event you want. The first image shows how tags display in the Insight report. The second image shows how tagged events display after you click the Tag icon beside the event you want.

Tag-Insights-Final.png

 

Tag-EventProperties-Insights.png

Adding or Changing Details of an Event

In Lexicon you can populate event information with tags, display names, descriptions, and platforms.

To add or change descriptive information in an event:

  1. In the header bar, select Data Management and then select Lexicon.
  2. Select an event in any view (All, Verified, Unverified).
  3. Under Event Details, click the Pencil icon in the right corner of the Tags, Display name, Descriptions, or Platforms field. In the image below we select Android.
  4. Enter information in each field as described below.

 

Field Description Example
Tags The labels you apply to events to categorize them and make them
easier to find.
Tags can have any name you assign, such Registration or Cohorts.


Display name The event name that displays
in the Mixpanel interface.
An event with the database name did_purchase_cart displays as
Cart Purchased in the Mixpanel interface. 

Description The information that describes
the event, such as
what triggers it or what
properties are sent with it. 
An event description for a campaign open event could be: “Triggered every time a user opens a Mixpanel email message or clicks on a button in an in-app message.”

Platforms The Android, iOS, or web
implementation of the event.
Android 

 

Event_Details_UI.png


Adding or Changing Details of Event Properties

Lexicon displays Mixpanel default properties and your custom events and their properties.

You can see the Name (database), Display name, Description, Type, and Example Value for each property. To add or change descriptive information in an event property:

  1. In the header bar, select Data Management and then select Lexicon.
  2. Select an event in any view (All, Verified, Unverified).
  3. Under Event Properties, select Tags, Display name, Descriptions, Type, or Example Value field. For example, in the image below we select string as the property type.
  4. Enter information in each field as described below.
Field Description Example
Name The database name of the property. $browser is the database name, while Browser is the display name.

Display name The event name that displays
in the Mixpanel interface.
Browser is the display name, while $browser is the database name.

Description The information that describes
the functionality or characteristic
of the property.
The property description for region is “The region (state or province) of the event sender, parsed from IP.”

Type The data type of an property,
which can be a string, boolean,
number, datetime, list, object, or
unknown.

The data type for the Registration Date property is datetime.
Example
Value
The expected value of
the property.
If the property name is email, the expected value could be lmnop@myabc.com

 

Event_Properties_Detail_Call_Out.png

Verifying Events

In Lexicon, project owners and administrators can verify whether events and their property descriptions are accurate.

Verified Events

To verify the accuracy of event descriptions:

  1. In the header bar, select Data Management and then select Lexicon.
  2. In the Unverified view, select an event and click the Check Mark icon.
    The icon displays green to indicate the event description is accurate. The event appears in the All and Verified views.

Unverified Events

If a verified event description is no longer valid, you can change its status to unverified.

To change the status of an event from "Verified" to "Unverified":

  1. In the header bar, select Data Management and then select Lexicon.
  2. In the Verified view, select an event and click the Check mark icon. 
    The icon displays gray to indicate the event is no longer valid and appears in the All and Unverified view.

Verified_All.png

Verify Multiple Events

You can also verify multiple event descriptions at the same time.

To verify one or more events:

  1. In the header bar, select Data Management and then Lexicon.
  2. Select one or more events in the Unverified view.
    The Verify icon appears.

    verify_icon.png

  3. Click the Verify icon. The Check Mark icon in each selected event displays green to indicate the accuracy of the descriptions. The events appear in the All and Verified views.
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