Mixpanel Automatic Segmentation is a machine learning tool that will break down data in order to surface actionable insights. Mixpanel analyzes Retention and Funnel reports and automatically segments each in order to surface data that deviates from the norm, calling attention to data that may have otherwise been missed.
This blog post goes into more detail on how to leverage Automatic Segmentation in your workflow.
Accessing Automatic Segmentation
Automatic Segments can be found in the Notifications bell icon in the upper right hand corner of the UI as well as under the bell icon on Dashboard reports or saved reports.
From the global Notifications bell, clicking on an alert will take you to the relevant report where there will be a bubble highlighting the relevant data like this:
In Dashboard reports, clicking on the bell icon will show a list of alerts and clicking on one will navigate to the relevant report where will be a bubble highlighting the relevant data like this:
In saved Funnel and Retention reports, clicking on the bell icon will show a list of alerts and clicking on one will highlight the relevant segment like this:
Reports with Automatic Segmentation
Automatic Segmentation is present in:
- Funnels & Retention reports saved on Dashboards and viewed in the last 2 weeks will be analyzed as part of Automatic Segmentation.
Funnel & Retention
- Funnels and Retention reports viewed in last 90 days will be analyzed as part of Automatic Segmentation.
Automatic Segmentation Restrictions
Automatic Segmentation will prioritize alerts and show one relevant alert per week in the global Notifications bell. All Automatic Segments that are detected will appear under the bell icon in Dashboard reports and saved reports.
You can submit feedback on Automatic Segments within the alerts under the bell icons. The feedback you provide is used to inform and improve the machine learning that powers Automatic Segmentation.