Track your first event

It should only take a few minutes to get started tracking events with these three steps:

Install the Mixpanel JavaScript library

First, install a Mixpanel tracking library. In this example, we'll be using the JavaScript library, but there are many others (such as iOS and Android) for sending data from other platforms.

To install the library, just paste the following code into the <head> section of your HTML page. Make sure to change YOUR_TOKEN to your actual project token, which you can find by clicking your name in the upper righthand corner of your Mixpanel project and selecting Settings from the dropdown.


Track an event

Each event you want to track is just a single line of code. Or alternatively, if you want to track user actions on your website by creating events in a visual Point & Click Editor without the help of a developer, you can use Autotrack.

Here we'll track the "Video played" event; in practice, you should figure out an event that is relevant to your business. We're also including two properties, "length" and "id". Properties describe the event you are tracking or the user who triggered the event. You can include your own properties by passing them in an object as the second argument to mixpanel.track:

<script type="text/javascript">
    mixpanel.track("Video played", {
        "Video length": 213,
        "id": "hY7gQr0"

Add your event tracking code to the page and refresh.

Look at your report

At this point, there should be data visible on your report. The report should look something like this:

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