Product Updates

Sessions improvements and new functionality

11/03/2022

We’ve added two updates to session tracking in Mixpanel for more flexibility when defining your sessions and a simpler process to slice and dice this data. With Property Based Sessions and Sessions Properties, you can take advantage of a whole new way to analyze how users engage with your product:

  • Property Based Sessions: have your own parameters that define a session? No worries - simply attach a Session ID property to your events, and Mixpanel will register all instances when a session starts and ends. Even if your sessions are complex — start from multiple events, have a max duration of 6 hours, and end after 30 minutes of inactivity — Property Based Sessions can manage these parameters.

  • Session Properties: borrow any property from the events that define a Session Start or Session End to breakdown your user engagement data like never before.

    For example, you can now set the property “City” to your session events to compare how users across different cities start and end sessions as well as the duration of these sessions.

Accurate Event Ordering with Millisecond Precision

07/11/2022

Say hello to accurate event ordering with Millisecond Precision. Now, even if you have multiple events happening within the same second, Mixpanel has the power to decipher the exact sequence those events that occurred.

Check out any Flows report to view millisecond level of precision first hand!

Before you can view events at Millisecond Precision, please make note of two key points:

  1. You need to update your SDK to ingest events with millisecond timestamp. All previous versions only track at second precision. The minimum versions that support ms time stamp are as follows: 
  • Swift - 3.3.0
  • Obj-C - 4.2.0
  • Android - 6.3.0
  • Flutter - 1.6.0
  • React Native - 1.5.0 
  • Unity - 3.3.0
  • Javascript - historical versions have already been tracking ms timestamp. No action to be taken if using this sdk

         Note: If you are sending data into Mixpanel via a CDP or the DWH, no change is required at               your end if you’re already tracking data at ms precision.

  1. Only forward looking data will be tracked at ms precision. This means that once you update your SDK, it will take some time to accumulate data with ms precision before you can start seeing it reflected in your analysis. 

How would you know if you’re tracking events at ms precision?

Go to the Events Page and check the time-stamp of an event. If you’re ingesting at milli-second precision, you will notice it in the time-stamp link below:

 

We hope you enjoy a higher degree of accuracy with Millisecond Precision!

 

Reorient your view of charts and tables

07/08/2022

Mixpanel’s charts and tables both provide a unique way to view data and capture insights. But, sometimes you’re only in need of the table. Or, you need both the chart and table for a holistic analysis. That’s why we’ve introduced Layout Controls and Visual Grouped Sort to give you control over the orientation of your report. 

 

Layout Controls

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We’ve added three buttons to give you control over the viewable area of your charts and tables:

  1. Chart Focus: expand your chart so it is the only focus
  2. Split View: split screen between both your chart and table
  3. Table Focus: hide the chart completely to view the full, uncollapsed table

Now, you don’t have to scroll around trying to find the most relevant data view. Simply click your desired orientation and voila - the perfect view is automatically adjusted. Otherwise, you can drag the dividing handle to your preferred destination.

Visual Grouped Sort

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Across all reports, data tables now include hierarchal structures that reduce repetitive information. This update makes it easier to group together the same metric so you can compare the results side-by-side. Checkout the before and after:

Before

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After

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Uncover user insights with View Users

07/01/2022

Making sense of your data just got a whole lot easier. In just two clicks, you can now View Users contributing to any event, at any point in time, across Insights, Funnels, and Retention reports. Save this list as a cohort. Export it as a CSV. And just like that, you have the data to find groups of users experiencing friction or dig deeper into what specific users are driving feature adoption. You can expect View Users to help:

Learn what type of users are driving growth or stagnation: Each user’s properties and recent activities are readily accessible in View Users. This makes uncovering user themes fast - plus, you don’t have to leave the context of your Mixpanel report for this deep level of exploration. 

Take action on a group of users: View Users also helps with turning discoveries into actionable next steps. For example, you can leverage the Export to CSV button to grab the emails of a specific user group and plug them into an email campaign. Then, save that same group as a cohort in order to track their product usage after you send an email.

Want to learn more? Check out our help doc to walk through how View Users can be leveraged in each of our reports. 

Faster Workflows for Speedy Report Building

06/16/2022

Undo mistakes, shift query blocks and switch reports with lightning speed. Now, Mixpanel workflows are even faster with tools to quickly build, rebuild, and explore your reports.

Undo / Redo

We’ve added shortcuts to make iterating between changes in your analysis blazingly fast. Cmd + Z to undo; Cmd + Shift + Z to redo. Change filters, date ranges, line vs bar chart, and go back in one second to compare before and after, or fix the view. Speed is the only constant.

Drag & Drop Query Blocks

Save valuable time by dragging and dropping an existing query block into a different section. Want to change your breakdown by cities into a filter by those same cities? Click and drag your query block from the breakdown section, place it into the filter section, and voila - no need to recreate your queries, simply drag and drop existing ones.

Fluid Report Transitions

Realized you can find the answer to your question in a different report? No worries - Fluid Report Transitions preserves the parameters of your original question for quick, stress free report switching. Start in Insights and switch into Funnels, then into Flows, and back to Insights all while keeping the events, filters, breakdowns and date ranges you set originally - zero rebuilding required.

Improved conversion analysis in Flows

05/31/2022

We’ve boosted Flows so you can better see which actions affect conversion. You can seamlessly switch from Funnels to Flows now, carrying over criteria like excluded steps, and you can breakdown paths by conversion & drop-off — all in a single, smooth visualization.

Read more >>

Clarify context with more Lexicon support

05/24/2022

You can now use Lexicon descriptions for group profile properties, helping you add more context for your metrics. No more guesswork about what a property means. 

Read more>>

Measure performance better with relative comparisons

04/18/2022

With our improved relative comparisons, you can now calculate & visualize metrics for specific segments relative to others. We’ve also enhanced time comparisons, adding visualizations like comparing percent change over baseline or plotting metrics like YoY. 

Learn more >>

Tell a richer story with text on dashboards

03/29/2022

You can now add text to dashboards, making it easier to share the context behind your analysis or tell a compelling story around your data. Sometimes, a word is worth a thousand pictures. 

Mixpanel's New Dashboard Experience

We’re thrilled to announce Mixpanel’s new Dashboard experience, a critical step in modernizing the way people use product analytics and increasing the value they extract from it. By reimagining Dashboards, we’ve made Mixpanel faster, more collaborative, and easier to use. With this new experience, you’ll notice:

  • Common workflows are faster: Saving a report and adding it to a dashboard, for example, now requires half as many clicks.
  • Existing reports are easier to find: Reports are always saved to dashboards, creating a folder-like system for your work. Now, when you save a report, you'll know exactly where to find it.
  • Sharing content is simpler: Sharing and Permissions are set at the dashboard level, so all reports on a dashboard have the same settings. This makes sharing analyses with your team a breeze.

Like what you see? Read more on our blog, The Signal, to learn why this new experience signifies a foundational restructuring of how people use Mixpanel—both individually and collaboratively.

You can also check out our detailed help doc to walk you through exactly what these changes entail and how to use them effectively.

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